SKU: 70989647554

Holley Premium Alternator - 197-304

Sale price$314.98 Regular price$349.98
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Ships within 48 hours · Estimated delivery Jul 10 - Jul 15

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Description

Holley Premium Alternator - 197-304Overview: With performance engines pushing redlines up higher and higher, alternators are being forced beyond their design. Holley's premium alternators are specially designed to tolerate 30% higher RPMs than conventional alternators and made in the USA. If you drag race, auto cross, or just hot rod your ride, know this alternator won't fly apart on you. Inside the attractive Holley housing is cutting edge technology. Every component was developed to

Overview:

With performance engines pushing redlines up higher and higher, alternators are being forced beyond their design. Holley's premium alternators are specially designed to tolerate 30% higher RPMs than conventional alternators and made in the USA. If you drag race, auto-cross, or just hot-rod your ride, know this alternator won't fly apart on you. Inside the attractive Holley housing is cutting edge technology. Every component was developed to produce cleaner, more efficient output compared to conventional alternators. Efficiency means you get more from a compact package. GM recently adopted this technology for the 2014 and later Corvettes. The attention to cosmetic detail on these units is above and beyond what you would expect too. The entire outside housing has been sculpted for a smooth silhouette that hides the ugly details we think of as alternators. The housings are smoothed to make polishing clean (no buffer cut marks trying to get in tight corners). Even the rear cover is aluminum so you lose that black plastic on your polished alternator. Available in Natural, black, and polished finishes. For that finishing touch, black pulley covers are available to give a simple but refined look on the 197-302 and 197-303. The 197-304 polished alternator already includes a polished cover. These powerhouses fit ALL Holley accessory brackets, as well as 4th generation F-body, most 1998 thru 2004 GM trucks, and many other applications.

Features:

  • Works with ALL Holley accessory brackets
  • 150 Amp Output
  • Smaller & Lighter than the large case 197-301
  • Sculpted all aluminum housings
  • Use when size and clearance matter
  • Made in the USA
  • Black and polished pulley covers are available: P/N 97-187 (Black) & 97-188 (Polished)
  • Uses weatherproof plug/pigtail P/N 197-400 (not included)

Application:

Year Make Model Submodel Engine Size
Universal

Specs:

Alternator Style O.E. or 1-wire
Brand Holley
Emission Code 5
Engine GM LS
Finish Polished
Material Aluminum
Output 150 Amps
Product Type Alternator
Warning California Proposition 65
Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 70989647554

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Ninel Bubon
Lexington, US
★★★★★ 5
It is real and natural. No synthetic- no allergy!!!
Size: 2' x 6' (Double Pelt), Color: Brown Tipped
SUPER QUALITY, the color is exactly like on the picture, I love it!!! Thank you!
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Reviewed in the United States on April 3, 2026
M
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Mary Bethea
Fort Morgan, US
★★★★★ 5
It feels good just needs to be a little longer
Color: Black
It wasn't long enough for my armrest. Other than that I loved it
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Reviewed in the United States on June 5, 2025
S
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Shanna Clark
Dallas, US
★★★★★ 5
So cute
Color: Blue, Color: Blue
These are so soft and fuzzy.
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Reviewed in the United States on April 29, 2026
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sarah
Alexandria, US
★★★★★ 5
Soft & fluffy. Stuffy arm rest.
Color: Purple, Color: Purple
Soft and fluffy & my fav color purps. Now I'm looking for other purple accessories to go with my 2021 Honda CRV. I don't think this cover would be be enough for a large SUV arm rest such as a Navigator... But yea, order if you want some color & funk in the ride
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Reviewed in the United States on February 25, 2026
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Amy
San Leandro, US
★★★★★ 1
Return refund impossible to receive also it’s tacky looking
Color: Black
First off this item said it was fit, but it did not second of all I went to return it and they could only be returned to the original payment method my credit card. My bank is not showing anything. Amazon is zero help trying to say it went back on a gift balance, which I have photo proof that both are incorrect. I tried to reach out to the seller and they were also zero help so I advise one not to buy this because it’s small and cheap looking too you can’t get your refund back.
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Reviewed in the United States on October 30, 2025

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