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Description
The Idea Is the Easy Part: Myths and Realities of the Startup World"Innovation & Creativity" winner in the 2023 Porchlight Business Book Awards "The Idea is the Easy Part is an honest and realistic look at the challenges and rewards of entrepreneurship. I highly recommend this book to anyone considering starting a business." Chris Barton, Founder of Shazam, three time entrepreneur, inventor, and tech investor Venture capitalist and former executive Brian Dovey offers readers a personal, humorous, and story driven
"Innovation & Creativity" winner in the 2023 Porchlight Business Book Awards "The Idea is the Easy Part is an honest and realistic look at the challenges and rewards of entrepreneurship. I highly recommend this book to anyone considering starting a business." --Chris Barton, Founder of Shazam, three-time entrepreneur, inventor, and tech investor Venture capitalist and former executive Brian Dovey offers readers a personal, humorous, and story-driven compendium of practical and accessible advice for navigating the risky entrepreneurial journey. Part business manual, part memoir, The Idea Is the Easy Part counters widespread myths of failure and success with lessons learned from Dovey's decades of hands-on business experience. Today's renowned businessmen and entrepreneurs, like Elon Musk, Mark Cuban, Peter Thiel, and more can earn celebrity and billionaire status. Our books, movies, and TV shows seem to say that with a big idea and a jazzy elevator pitch, anyone can quickly earn funding for their own startups and achieve massive financial success. In these stories, a brilliant innovation--and the funding you'll easily acquire--are all you need for success. The reality, however, is vastly different. Getting funding is incredibly hard, and success depends on many factors, strategies, and decisions. Between serving as the president of the company that developed the groundbreaking EpiPen, bringing entrepreneurship to a Fortune 500 company as president, working in venture capitalism for several decades, and being involved in the development of nearly 300 startups, Brian Dovey is well acquainted with entrepreneurship--its reality as well as its mythology. In The Idea Is the Easy Part, Dovey debunks common myths about businesses and lays out an enthusiastic but realistic guidebook for aspiring entrepreneurs guiding them with the right growth mindset to make better decisions at every stage of the entrepreneurial process. The Idea Is the Easy Part is a reliable guide to navigating entrepreneurial waters, replacing today's misleading notions with objective and actionable advice.Shipping Notes
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4.2 ★★★★★
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Product Reviews
★★★★★ 2
Points to ponder
Color: Batteries Powered, Color: Batteries Powered
Attractive shelves and good illumination, but must be turned on and off manually and individually. Not spaced to secure to studs so gigantic anchors are provided but nothing to hide or secure the AAA battery power supply required for each shelf. No ability to dim and no remote on these units at this price point but I will find a place for these shelves which are attractive and good value if you aren’t as reluctant as me to put heavy things on them or as lazy as me.
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Reviewed in the United States on August 23, 2025
★★★★★ 5
Vision came to life!!
Color: Batteries Powered, Color: Batteries Powered
I am pleased with my purchase, I wanted a spot light but I like the strip. The picture was taken in the early evening, it gives a great ambiance. Lights start to dim as the batteries die, easy installation.
I used tan tape to cover the power cord, the shelves are above eye level so you can’t see it.
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Reviewed in the United States on March 17, 2025
★★★★★ 4
Nice shelves
Color: Batteries Powered
I like these shelves, simple and cute. Serves the purpose. Lights are nice
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Reviewed in the United States on June 11, 2025
★★★★★ 5
Está genial
Color: Batteries Powered
Se ve muy bonito y fácil de instalar
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Reviewed in the United States on January 1, 2026
★★★★★ 3
Amazing concept
Color: Usb Powered, Color: Usb Powered
They are everything I wanted for the aesthetic I was going for. They are a fairly simple install and they come with pretty good instructions. However, I don't know if it was my rush to get them up or if it was a design flaw but they are not very sturdy in the wall. I had seen a few reviews that said that they were a bit loose and I wasn't expecting heavy objects on it but I did end up needing to put support bars underneath them just because they kept sinking downward. Had I known that would have been the case I would have installed them differently and avoided putting holes in my wall at all but they're up now and it is what it is.
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Reviewed in the United States on November 20, 2024
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